Social Media Campaigns in the News – Taco Bell and Budweiser

February 1, 2011

It seems like every time I pick up a newspaper there is a new article on social media.  This level of hype is starting to make me nervous that we are all overselling what social media can and cannot do.  To bring a little perspective to the game I wanted to write about some of [...]

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Upcoming Presentation: Health and Wellness Business Building Meetup

December 7, 2010

On Wednesday, December 15, 2010 I will be presenting How Small Businesses Can Use Social Media at Reader’s Cove for the Health and Wellness Business Building Meetup.  Check this space after the presentation for a free copy of my materials!

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Using Social Media to Engage Your Supporters: LSNTAP Webinar

December 7, 2010

This past November, Kate Bladow of Technola.org and I did a webinar for the Legal Services National Technology Assistance Project on entitled Using Social Media to Engage Your Supporters.  This webinar was recorded and is free to anyone who wants to listen.  LSNTAP also has copies of our powerpoint and our notes, available for free [...]

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How to Convince Management to Use Social Media – Part 2

October 7, 2010

Continued from Tuesday’s post: 3) Once you know what you want to accomplish –you need to measure it.  Again, this can be very simple.  If you are going to promote a fundraiser, then decide how much money you want to raise online.  Have you launched a new program or service – how many new users [...]

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How to Convince Management to Use Social Media – Part 1

October 5, 2010

Many organizations find that while social media –Facebook, Twitter, LinkedIn, etc – has received a lot of hype, not everyone knows how to use these tools to further their missions or create business.  And there is reluctance to engage in social media out of fear that the organization will “make a mistake” or open itself [...]

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Pro Bono Coordinators Retreat, Sept 23-24, 2010 Austin, Texas

September 23, 2010

I love coming to Austin!  And the folks at the Texas State Bar are only too awesome to work for – (Thank You! Hannah and Hannah) I presented on a panel on Social Media: Email and Beyond which prompted a lively discussion on all things Internet related.  I will be posting the powerpoint and my [...]

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Two Words: Location-Based and Mobile

September 9, 2010

Okay so maybe that is really three words.  Whatever. Mashable does another great job of illuminating up and coming trends – in this article (including a powerpoint!!!!) we get an overview of social networking tools and apps that are little known now but may turn into the “Next Big Thing”.  Perhaps it would be worth a [...]

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CBC Presentation: Social Media 101

August 18, 2010

Check out my powerpoint presentation Social Media 101.  I presented this material today at the Conscious Business Connections networking meeting here in Fort Collins.  They are “a group of Northern Colorado business owners who are consciously creating our businesses and our lives.”  It was a great group of folks to meet and the session went [...]

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Social Media Policy – Examples and Templates

March 31, 2010

Many Thanks to William Jones of the ABA Center for Probono for this link to Social Media Governance – which houses a database of example policys and templates for managing social media usage in nonprofits, commercial efforts, government agencies and more.   It’s an extensive database and surely you can find something that works for your organization here.

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NLADA Presentation – Nov 2009

January 3, 2010

I participated in this panel presentation – Emerging Trends and the Future of Technology – with Liz Keith of Probono.net and Jane Ribadeneya of the Legal Services Corporation. Click here for the Emerging Trends and the Future of Technology ppt.

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