About

I have three areas of expertise:  social media, project management, and public speaking on a variety of technology topics.

Social Media:
Confused?  As a small business or nonprofit – it can be hard to know how to get started using social media – should you set up a Facebook page? or tweet on Twitter about your upcoming fundraiser?  How about doing a video for YouTube?  It can be overwhelming and a drain on the precious time you need to actually run your business.

Let me help. 

Have nothing on the web?  Let’s find out – let me do an Individual Social Media Review- essentially let me find out if you are on the web and if so where you (and your products or services) show up and what folks are saying about you and them.  One of hte most important aspects of using social media effectively is to listen listen, listen.  Its not always about having something to say, but to hearing what your customers or clients need, what they are looking for.  Then you can give it to them.  Based on what I find, I will come up with recommendations for how to get your name, product, or service, out there so the rest of the world can find you. We will start with a small pilot project designed to test the waters and accumulate some hard objective data so that each step onto the web is based on clear reasoned thinking designed to positively impact your bottom line.

You get:  4 hours of online research, a written report on the research findings, a written set of recommendations plus a 1 hour in person consultation to explain it all and answer questions.  Cost = $500

Dabbled with social media but maybe lack a cohesive plan?  Let’s start with a Full Social Media Review- what’s out there now?  Who are your competitors and what are they doing?  How well do you know your target market and how well do they know you.  Using years of experience doing online research I will find out who has online influence, where your market lives online, and how you can begin to engage them. I will become your target market – truly, deeply, passionately - until I know for certain where the conversations are that you (or your product or service) need to be a part of.  Its all about helping you create something of ongoing value for your customers and clients.

You get:  8 hours of online research, a written report on the research findings, a written set of recommendations plus a 2 hour in person consultation to explain it all, answer questions, and setup the initial implementation of the recommendations.  Cost = $ $750

Ready to go full throttle?  Let’s Create a Social Media Campaign and Go For It!  I will review what you currently have on board, and then create and implement a campaign designed around one specific product or service you offer.  Working with you, we will figure out custom metrics, establish a baseline, and know from Day One what we need to accomplish to make it a success.  This work is customized to you and your organization so price is based on individual scope and nature of the work.

Want just a bit?  How about this – we meet for 1 hour (your place, mine, coffee shop, anyplace with wifi) and we do the review together, side by side, while I explain how to do the research, how to listen in on your market, and help you figure out how best to respond.  You do the rest.  Cost = $75.

Project Management:
Looking for someone to manage all the details, documents, timelines, milestones, and reporting associated with your latest technology upgrade, or implementation of your new website? Need someone to audit your current technology infrastructure and give you recommendations on where to spend your technology budget to get the biggest bang for your buck? I have done a number of Industry Reviews that encompass research on a specific technology (for example; grants management software or website development platforms) and put together a “compare and contrast” white paper that provides you with all the information you need to identify and select the right product for you and your organization.  I will guide you through product demonstrations, manage the change process at your organization, and oversee the implementation of the new system.  Click on Projects for a review of my current and completed project management assignments.

Industry Reviews, Change Management and Project Management are billed at a per hour rate with a customized and detailed Scope of Work articulated under contract.  Contracts are negotiated documents and I make every effort to work within your budget and timeframe.   

Public Speaking on Technology:
Don’t Yawn!  Technology can be an exciting, dynamic topic!  I have presented nationally on technology- the ABA Equal Justice Conference, National Legal Aid and Defenders Association (NLADA) National Conference, National Technology Enterprise Network (NTEN) National Conference, and locally – United Way of Larimer County, Wildly Successful Women, Conscious Business Connections in Fort Collins,  and others.  Check out the Presentations page for copies of my presentations as well as a few testimonials.   I typically do not charge speakers fees however, I do charge for travel outside Larimer County.

Most Requested Speaking Topics:
Social Media – figuring it out, doing it, and measuring the results.
Digital Natives: Who are there and how to we serve them?
Technology Trends: What’s next.

…. topics can be customized to your event.

More About Me:
I have spent the last 20 years working in technology in pretty much every capacity imaginable including computing staff and management positions in construction, engineering, the federal government, and even a stint teaching undergraduate computing classes.  I even remember life before Windows… you know; using DOS and the command prompt.

That doesn’t mean I’m not current in my field -an avid Facebook user and social media maven, texting aficionado, novice website developer, and “using technology to deliver social services” geek; I am keenly aware that you need to stay up to date with technology as it constantly evolves.  I engage in a practical approach to technology implementation, preferring small pilot projects and prototyping as a proving ground instead of lengthy imaginative discussions about what might be possible. Please see my testimonials page to hear what my clients say about my work.