As the holidays approach nonprofits are working extra hard to raise money for their organizations.  The Denver Post just ran an article on texting for donations and cites the recent success the Red Cross experienced raising funds for victims of the earthquake in Haiti. The Red Cross raised  more than $26 million from 1 million [...]

There are a variety of social media tools out there – Facebook, Twitter, LinkedIn, Myspace, etc. – and you may be using more than one of them.  You may have many followers or likers or connections depending on what tools you use.  And having friends and followers is a great initial metric for figuring out [...]

If your organization has a Facebook page I am guessing you are monitoring how many friends you have and how many folks have “liked” your page.  In an effort to learn more about Facebook trends and analytics I recently spent a few minutes (okay many many minutes) reading through Facebook’s Facebook and the Media.  This [...]

I am putting together a presentation on making change happen.  Personal change can be hard enough but getting others to change – at the office for example – when they really don’t have any incentive and as a matter of fact will view any change as a threat or just plain “making it harder”, can [...]

Clients have been asking me about using social media to fundraise and so I have been doing some research and poking around to see if I could find some hard numbers or data to help make the case that you really can raise money online.  I also have been looking at online donation forms and [...]