August 30, 2010
Great article this morning from Mashable in summary it says: 1) Determine if the compliant or attack is valid or has roots in truth. Respond promptly to right any wrong and do so in a professional and compassionate manner. 2) Have a response policy in place so you can respond quickly - don’t let negative posts of any kind fester – [...]
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August 27, 2010
Mashable reports this morning that the new Google Voice feature racked up 1 million voice calls in the first 24 hours according to Google tweets. It helps that the service is free – lets see how long it stays that way. Click here for Mashable’s article.
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August 25, 2010
I am hosting a Social Media workshop on Oct 16 from 9am-12noon that will teach you: 1) how to use tools to “listen” to the chatter on the Internet and see what others are saying about you, your organization and your competition, 2) create a protocol for how to respond to what you find, 3) create [...]
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August 23, 2010
Okay I am a fan of Avinash Kaushik’s work. He has a fabulous post today about doing Heuristics Evaluations for your website. It’s a long post, lovingly written and entertaining. But for those of you who want to short, sweet version here it is in a nutshell. 1. Write down what you want your customer [...]
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August 18, 2010
Check out my powerpoint presentation Social Media 101. I presented this material today at the Conscious Business Connections networking meeting here in Fort Collins. They are “a group of Northern Colorado business owners who are consciously creating our businesses and our lives.” It was a great group of folks to meet and the session went [...]
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August 17, 2010
Rohit Bhargava writes a great article on using video to promote your business – check out the full article for details on how to make the video but I think his best stuff are the suggestions for what to video – he says: 1) Answer your customers biggest questions. Better than an FAQ, video can [...]
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August 13, 2010
I presented to the CBC – the Conscious Business Connections group – here in Fort Collins. The topic was Social Media – below is my powerpoint presentation. Feel free to download and use the material yourself. The basics of the presentation are: 1) Be Specific and Unique – if you are just getting started, pick [...]
August 13, 2010
According to Pew Center research 66% of American adults use broadband services not much of an increase over the 63% reported in 2009. Cost is probably a factor – especially in these times – however Pew further states that current non-broadband users “are notably less likely than broadband users to think they are at a [...]
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August 9, 2010
Trendwatching.com just published a great article on the growing trend for online friends and acquainteances to use social networking apps to arrange for meetups in the “real world”. The article describes not just the trend but also the latest mobile apps making it all possible. An interesting and provocative look at social interaction – instead [...]
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August 5, 2010
The Pew Research Center has just released data that shows a signficant increase from 2009 to 2010 in the use of non voice data apps on cell phones. More and more individuals are using their smart phones not just to place a call but to text, surf the net, send each other photos, and more. [...]
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